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At a Glance
- PowerPoint is versatile and can be an easy graphic design tool
- SmartArt can convert your text into a diagram
Brief Overview of Microsoft PowerPoint
While PowerPoint is mainly used for Presentations, many of its features can be used as an easy and accessible graphic design tool. Features such as customizable templates, shapes and icons tool, basic image editing, and text formatting. The key tool that this guide will be using is SmartArt, which is a tool that allows you to create professional-quality diagrams and graphics easily. It helps visually represent information and ideas through various predefined layouts.
How to Create Graphs and Charts
This guide will go through the steps on how to make a pie chart in PowerPoint. Fictional data will be used based on the global market share of different smartphone brands:
- Apple: 40%
- Samsung: 30%
- Huawei: 15%
- Xiaomi: 10%
- Others: 5%
Process for Making a Chart in PowerPoint
- Open up Microsoft PowerPoint or a pre-existing PowerPoint file.
- On a blank slide, there are six small icons that represent the different types of content you can insert. In this example, the “Insert Chart” will be selected.
- Select the desired format for the chart in this case a Pie Chart
- Fill in the data in the excel window provided
- A style can be applied to the newly created pie chart but be cautious about color contrast and readability.

How to Create a Flowchart
SmartArt is essential to create diagrams and graphics out of text. For this example, a hierarchical organization chart will be used to create a flowchart. First, the positions are converted into bullet points with the highest position as the first bullet point and subordinate positions are sub-bullet points.
Flowchart Example
Consider this example data for an organization chart.
- CEO
- VP of Operation
- Operations Manager
- Team Lead
- Senior Analyst
- Junior Analyst
- Team Lead
- Operations Manager
- VP of Operation
- VP of Marketing
- Marketing Manager
- Social Media Coordinator
- Content Creator
- Marketing Manager
- VP of Finance
- Finance Manager
- Accountant
- Financial Analyst
- Finance Manager
Process for Making a Flowchart in PowerPoint
The steps listed here will demonstrate how to produce the proceeding flow chart.
- Open up Microsoft PowerPoint or a pre-existing PowerPoint file.
- Create a new slide
- Copy and paste your content into the slide
- Format the content to a bullet/sub-bullet list and select all the text

- Right-click above the content and select “Convert to SmartArt”

- Choose “More SmartArt Graphics”

- Select “Hierarchy” and browse through the options. For this example, the “Circle Picture Hierarchy” was chosen.

- Design and style your new flowchart using Northwestern Branding standards

Conclusion
PowerPoint is not just a presentation tool; it’s a versatile graphic creation platform that empowers users to design visually appealing and professional-quality graphics with ease. Whether you’re creating infographics, diagrams, or custom illustrations, PowerPoint’s intuitive interface and robust features make it accessible for both beginners and experienced designers. By leveraging tools like SmartArt, shapes, and various formatting options, you can transform your ideas into compelling visuals that enhance communication and engagement.
References/Resources
- Download PowerPoint
- Login to LinkedIn Learning for a course on how to design an infographic